Bloomberg is a data company that is redefining how people use alternative data. This transformation started with Bloomberg Second Measure (BSM), a data product for understanding company performance and consumer trends using consumer transaction data. These financial transactions are the foundation upon which we build as we acquire, ingest, enrich, and distribute additional alternative data sets to innovate through our novel and valuable data products. The Alternative Data Platform team is a software and systems engineering team focused on providing a usable, scalable, and reliable platform for building data products from alternative data. Our platform provides primitives and abstractions enabling our users to creatively solve problems and run the powerful analytical workflows